Monthly Archives: August 2011

5 things “Beat the Bank” Teaches About Creating Good Contests


The estimated time to read this article is 9 minutes
Written by

Last Friday (August 26), CHUM FM’s summer installment of the Beat the Bank contest came to an end. On the following Monday (August 29 ), the Toronto-based radio station launched […]

continue reading...

Want fries with that McDonald’s combo? Only if they’re downsized


The estimated time to read this article is 4 minutes
Written by

Last weekend we stopped at a McDonald’s on our way to a family weekend up north. It was late, our kids had (finally) fallen asleep and so we hit the […]

continue reading...

Air Canada’s promotional codes in action


The estimated time to read this article is 2 minutes
Written by

When I posted last week about how to find the lowest possible ticket price on Air Canada’s website, I hadn’t been able to find a sale that recreated the original […]

continue reading...

How to find the lowest possible ticket price on Air Canada’s website


The estimated time to read this article is 8 minutes
Written by

Since Canadian Airlines folded way back in 2001, the bulk of my domestic travel has been with Air Canada. This is convenience more than love — I’d like to try […]

continue reading...