Hi, blog readers.

Lately, I haven’t had as much new content for you as I would like.

And, as you can see in the graph above, it’s pretty clear via my Google Analytics traffic (and every social media book I have ever read) that I need to be consistent and somewhat more aggressive about my posting.

So this week, we’re going to try something new.

Welcome to Analytic Blinks

Here’s how it works:

1. I’ll post something short once a week–in this case, a photo–and do a quick discussion of my response, thoughts and questions.
2. You contribute your thoughts in the comments. Or we can chat on Twitter or Facebook.
3. If you want to suggest something for a future blink, feel welcome to do that, too.

I will still do the longer, essay-like posts that are more like in-depth case studies. They take about a month or two to write, though. Let’s be honest–we both get tired of waiting for that to happen.

So, as my new CEO likes to say, consider this an appetizer.

You’ll find the first Blink in the next post.

A Note About Why Now

This new section developed after I finished reading Chris Guillebeau’s book, The Art of Non-Conformity: Set Your Own Rules, Live the Life You Want and Change the World.

Not all of it resonated with me. I disagree with many of his points about graduate school, for example, but his overall message stuck.

He does have some pretty blunt, timely advice about writing online and engaging with your community.

One of his rules is engaging your small army in meaningful ways and working with them to mutual benefit.

So when I came up with this idea, I developed it in tandem with my small, yet responsive, Facebook group.

Thanks to Christine and Jen for their feedback. They are fantastic people. Check out their blogs!