emw, Author at The Analytic EyeThe Analytic Eye

Medium: A new platform for writers

Posted on Tuesday, December 2nd, 2014 at 10:53 pm.

The estimated time to read this article is 4 minutes

Written by emw

Over the last year, I’ve spent considerable time experimenting with Medium, a new platform for writers. Medium is one of a half dozen sites striving to be the Youtube of […]

Having It All: Why We Need New Stories About Female Superheroes (TedxWaterlooWomen talk)

Posted on Wednesday, August 28th, 2013 at 3:22 am.

The estimated time to read this article is 2 minutes

Written by emw

So here it is! On December 1, 2012, I gave a talk at TedxWaterlooWomen in Waterloo, Ontario. The event’s theme was “The Space Between” and my topic was “Having it […]

Wattpad: Disrupting publishing, one download at a time

Posted on Tuesday, December 18th, 2012 at 4:21 am.

The estimated time to read this article is 17 minutes

Written by emw

NOTE: My experience with and perceptions of Wattpad have done a 180 in the years since I wrote this blog post. I started using their app on my phone in […]

The Analytic Eye gets a shoutout in Forbes

Posted on Tuesday, December 11th, 2012 at 4:20 am.

The estimated time to read this article is 2 minutes

Written by emw

Twitter sometimes starts conversations you don’t expect.Which in turn can produce unexpected, real-world results. The other day, I noticed an interesting tweet from @Jenna_Goudreau who writes for @Forbes and @Forbes […]

Life after Viral: 5 New Lessons from Nightmares Fear Factory

Posted on Tuesday, October 23rd, 2012 at 12:01 am.

The estimated time to read this article is 14 minutes

Written by emw

Last October, Vee Popat achieved every marketer’s dream—global viral exposure for a photo series showcasing Nightmares Fear Factory (NFF). During that month, NFF’s hilarious photos of unsuspecting guests exploring its […]

A Second Year of The Analytic Eye (2011 to 2012)

Posted on Tuesday, October 2nd, 2012 at 3:51 am.

The estimated time to read this article is 6 minutes

Written by emw

The Analytic Eye is now two years in existence. The blog launched September 26, 2010. You can read my first yearly wrap-up of The Analytic Eye here. Fun milestones this […]

No Post This Week: Four Suggested Reads from the Archive

Posted on Tuesday, September 4th, 2012 at 2:23 am.

The estimated time to read this article is 2 minutes

Written by emw

In honour of Labour Day, there will be no new Analytic Eye this week. I’m doing some background maintenance on the site. I am also in research mode for a […]

Good Things Come in Threes: Fish, Books and TAE’s Redesign

Posted on Tuesday, August 21st, 2012 at 5:05 am.

The estimated time to read this article is 4 minutes

Written by emw

Today, three excellent things happened: I received an excellent rainbow fish from my elder child. 10 copies of The Book of Business Awesome arrived in the mail, courtesy of Scott […]