Scott Stratten

Good Things Come in Threes: Fish, Books and TAE’s Redesign

Posted on Tuesday, August 21st, 2012 at 5:05 am.

The estimated time to read this article is 4 minutes

Written by emw

Today, three excellent things happened: I received an excellent rainbow fish from my elder child. 10 copies of The Book of Business Awesome arrived in the mail, courtesy of Scott […]

You Want to Write? Here’s The Analytic Eye’s Advice

Posted on Tuesday, July 31st, 2012 at 4:15 am.

The estimated time to read this article is 10 minutes

Written by emw

A couple weeks back, my friend Matt sent me a message on Facebook: Weird question for you: You’ve always been a gifted writer, and have pursued it as a career. […]

The Analytic Eye Gets Un-Marketed

Posted on Wednesday, April 18th, 2012 at 5:39 pm.

The estimated time to read this article is 2 minutes

Written by emw

In November 2011, I wrote about Vee Popat‘s viral success marketing Nightmares Fear Factory in Niagara Falls, Ontario. The Nightmares piece continues to be one of my most popular posts […]

Promoting a Book? 8 Social Media Tactics to Extend Its Reach

Posted on Tuesday, November 15th, 2011 at 3:53 pm.

The estimated time to read this article is 18 minutes

Written by emw

Here is the understatement of the month: Book publishing is undergoing a massive shift. Name an element in the publishing world â€” e-book readers, self-publishing platforms and services, audio books, […]

PSEWEB 2011: Presentation Deck and PostScript

Posted on Sunday, June 12th, 2011 at 6:27 pm.

The estimated time to read this article is 5 minutes

Written by emw

The presentation that my colleague Bob McKenzie and I gave on Creating Compelling Video with Minimal Stress for PSEWEB 2011 is now available on Slideshare: Having one of the 9 […]