social media


Medium: A new platform for writers

Over the last year, I’ve spent considerable time experimenting with Medium, a new platform for writers. Medium is one of a half dozen sites striving to be the Youtube of […]

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Wattpad: Disrupting publishing, one download at a time

NOTE: My experience with and perceptions of Wattpad have done a 180 in the years since I wrote this blog post. I started using their app on my phone in […]

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The Analytic Eye gets a shoutout in Forbes

Twitter sometimes starts conversations you don’t expect.Which in turn can produce unexpected, real-world results. The other day, I noticed an interesting tweet from @Jenna_Goudreau who writes for @Forbes and @Forbes […]

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Why Franchises Need Cohesive Social Media Policies

My Twitter stream wants me to get on Pinterest. Internet: It’s the next big thing, emw. You should be there. Me: Probably true, Internet. Friends who use Pinterest do seem […]

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Dear Charities: Please Stop Spamming Me

I have at least five email addresses. Each has a separate purpose: work, friends, website, etc. One of them is for crap. I give it out when some organization wants […]

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Can a savvy, musical social media campaign repair bad customer relationships?

Today, I’m going to do something I never thought I would do when I started this blog. I’m going to talk about tampons and social media. Somewhere, my parents just […]

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Hashtags: A Tourist Operator’s Digital Best Friend

I spend a lot of time at the Toronto Zoo: It’s not too far from where I live and has excellent exhibits. Going to the zoo has been a favourite […]

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