Toronto


Wattpad: Disrupting publishing, one download at a time

NOTE: My experience with and perceptions of Wattpad have done a 180 in the years since I wrote this blog post. I started using their app on my phone in […]

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Moneyball, Dating Websites and 6 Ways Data Can Help You Avoid Irrational Decisions

So Moneyball didn’t win any Oscars last night. Boo. It was definitely my favourite film of this Oscar season and the only one I’ve watched multiple times. I remain fascinated […]

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Hashtags: A Tourist Operator’s Digital Best Friend

I spend a lot of time at the Toronto Zoo: It’s not too far from where I live and has excellent exhibits. Going to the zoo has been a favourite […]

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5 things “Beat the Bank” Teaches About Creating Good Contests

Last Friday (August 26), CHUM FM’s summer installment of the Beat the Bank contest came to an end. On the following Monday (August 29 ), the Toronto-based radio station launched […]

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Toronto Raptors 2010: Where realistic marketing happens

Last cheap nfl jerseys Sunday I went to the Toronto Raptors’ preseason game against the Phoenix Suns (I never turn down an opportunity to see Steve Nash play if I […]

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Social Media Lessons from Bon Jovi

Bon Jovi make communicating with their fans look easy and fun. Here’s how they use social media and technology to take their interactions to the next level.

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